Nike Womens Brand Marketing Director in Seoul, South Korea

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.

Consumer conversations and relationships fuel the work of Nike Marketing. It’s the fuel that has built one of the most recognizable brands in the world. Nike Marketing captures the science, art and emotion of Nike's innovations and connects them with the hearts, minds and souls of athletes. The pros in brand strategy, advertising, digital engagement, product presentation, consumer analytics and more foster consumer connections via channels ranging from Nike Stores to social media. They approach marketing in a way that only Nike can: taking risks, pushing boundaries and inspiring consumers to be champions.



The nature of the work is focused on creating product and brand demand, understanding external constituents and effectively presenting company or

product information.


Responsible for developing and implementing the complete marketing plan for a product line. Responsible for developing the programs that will

maximize the brand's awareness and sales, through the message and media that are meaningful to retailers and consumers.

Sub Family

Responsible for developing, directing and coordination of the complete marketing plan for a category that drive brand strategies. Responsible for

developing the programs that will maximize the brand's awareness and sales, through

Requirements (Director Level)


  • Recognized as an expert within the company

  • Anticipates internal and or external business challenges and/or regulatory issues;

recommends process, product or service improvements

  • Solves unique and complex problems that have a broad impact on the business

  • Contributes to the development of functional strategy

  • Leads project teams to achieve milestones and objectives

  • Progression to this level is typically restricted on the basis of business requirements

Business Expertise

  • Anticipates internal/external business issues; recommends product, process or service


  • Has developed depth and/or breadth of expertise in own discipline and broad knowledge of

other disciplines within the function

Delivering Solutions

  • Solves unique and complex problems with broad impact on the business

  • Develops innovative services, processes or products that address current and future customer

problems or needs


  • Presents complex ideas, anticipates potential objections and persuades others to adopt a

different point of view

  • Makes decisions within general functional, company and industry guidelines

  • Develops business or technical rationale that impacts resource allocation, program, project or

service support or direction

Resource Management

Leads projects or programs with significant risk and complexity to achieve milestones and

objectives; develops the strategy for project execution

  • Manages budgets for large projects or significant programs

Brand Protection/Promo

  • Performs work in support of brand plans; integrates company mission into projects; leads or

participates in key initiatives, programs or products with moderate to wide visibility

  • Responsible for actions and managing risks that have shared or moderate impact on own

business and limited short-term impact on company assets

  • Decisions and actions impacting company image require senior leadership oversight and/or

are constrained by policies

  • Typically requires a Bachelors Degree and minimum of 8 or 9 years directly relevant work


  • One of the following alternatives may be accepted: PhD or Law + 6 yrs; Masters + 7 yrs; Associates degree + 9 yrs; High School + 10 yrs

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Job ID: 7813

Location: South Korea-Seoul-Seoul

Job Category: Marketing